SweetWater Music Festival
SweetWater Music Festival celebrates small ensemble music from Baroque to contemporary music and jazz - providing audiences with unique, intimate and cutting-edge musical experiences that engage the mind, the spirit, and the community. We worked with them to create an animated ID tying together their brand and vision for the festival.
The motion work for SweetWater was designed around the organic nature of the 2019 graphic. The objective was to have a painterly quality to compliment the watercolour concept, while also supporting the festival’s identity and mission. We created multiple sizes and layouts for the animation to fit with SweetWater’s social media.
Additionally, we worked with SweetWater to create an animated version of their logo that could be used for videos promoting the festival.
*Graphic Design by Innisfree Design